It's amazing how many people think that photography is easy. Of course people have always taken their own pictures but with the arrival of digital cameras it has got easier to produce a correctly exposed and sharp picture and to 'fix' it on the computer afterwards. A lot of people have really good cameras and all the kit but without any real creative vision let alone understanding of the underlying craft and science.

It seems that almost anyone can be a photographer nowadays, all you need is the kit and hey presto you're a 'pro'. You may actually sell some pictures for a cut rate on the Web. You might 'do' some weddings. You'll probably be asked by friends and family to do their portraits.
Certainly your boss will get you to shoot some pics of company events and you'll progress to shooting the company's products for their website. Your boss will be pleased that he has some piccies for the site, especially since they are 'free'. After all, you're the office 'pro'.
It's not about that: it's not the kit, it's not the pixels or reading it up and knowing how to handle a camera.
It's about creativity. It's about vision and applying that vision.

As with most jobs this influx of wannabee's has had the apparent effect of de-skilling professional photography leading to poor standards.
Actually it means that to earn your living through photography you have to have more, not fewer skills. Not just photographic but computer, colour reproduction, digital darkroom software and litho printing plus you have to keep up with the latest developments in the field. It's vastly more expensive to be a photographer today than a few years ago. Most photographers seem to spend 50 percent more time on a job than before digital - most of which the client doesn't see and won't pay for.
You have to be good at self promotion and running a business too.

You have to be an all rounder nowadays and clients expect that. Oh, I forgot. You have to have creative vision too!
An example is this image.
The theme is bending light. The finished image comprises at least three shots plus a lot of retouching. It was used by Hasselblad for their world-wide catalogue of lenses.

As photographers we bend light, firstly through our imagination then through a lens and finally through a creative post process, whether that is done though a darkroom or in software is immaterial.

The original's in colour but I prefer it in black and white.
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